So, I had an interesting one last week when I checked my web stats to see that someone had been trying to fill in the contact form on my website and had kept refreshing the page.

It seemed that something happened at the hosting end that disrupted the form working - a lost lead for me!

This highlighted something that spurs me on to test my websites on a more regular basis. Web stats play a big part in this, but going through the sales process on a website will highlight it from a user experience.

I also often find things to improve as I do this.

Another better way of doing this is do sit someone else down to do it and watch them.