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	<title>Comments on: Translating your offering</title>
	<link>http://blog.craigkillick.co.uk/2007/11/06/translating-your-offering/</link>
	<description>Web Marketing</description>
	<pubDate>Thu, 21 Aug 2008 21:01:32 +0000</pubDate>
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		<title>By: John Sadler</title>
		<link>http://blog.craigkillick.co.uk/2007/11/06/translating-your-offering/#comment-279</link>
		<author>John Sadler</author>
		<pubDate>Thu, 08 Nov 2007 08:47:36 +0000</pubDate>
		<guid>http://blog.craigkillick.co.uk/2007/11/06/translating-your-offering/#comment-279</guid>
		<description>Craig, I recently came across NLP as a way to make marketing work better for the same reason as you say, The concept of the map not being the territory says exactly that everyone has their view of the world, so I started my blog which looks at these presuppositions (NLP jargon) and explores how they can be put to good use.</description>
		<content:encoded><![CDATA[<p>Craig, I recently came across NLP as a way to make marketing work better for the same reason as you say, The concept of the map not being the territory says exactly that everyone has their view of the world, so I started my blog which looks at these presuppositions (NLP jargon) and explores how they can be put to good use.</p>
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