So, you’re sitting at your computer to find a product or service. You open up Google and get ready to type in your search query.

I can bet you didn’t type in “integral solutions” or “peace of mind”. In fact, I would suggest it was quite specific.

Where a lot of businesses go wrong with their websites is the use of marketing speak and non-specific content.

This video highlights common mistakes when it comes to web page content and shows you what you can do to make them better.