Delivering someones baby

With the birth of our new daughter, we had to experience a day and night in the local hospital.

It’s interesting, because I tend to think against the grain that doctors and nurses are angels doing an amazing job. I tend to think they are just doing their job. A worthwhile one, but a still it’s just a job that they get paid for. Coming from a small business, I also see an amazing amount of inefficiency, but that’s just me I guess.

My beliefs are compounded by the attitude of many of the staff who did seem more intrested in the end of their shift than tending to my wifes needs.

Anyway - to my point.

It all grated on me (as you may be able to tell) except for one girl. A student midwife who seemed to really care, a woman who my wife will probably remember for the rest of her life. It was her third delivery and she made a lot of effort.

As the week has gone on, I seem to be thinking about when I deliver a project for a client (lame connection I know, but a tangible one). They are spending their cash on their new ‘baby’ and how I react to them during the build, with my levels of customer service, attention and caring, may leave similar impressions.

But, it’s not my first of course and I do wonder if I care enough sometimes during what must be a difficult time for them. I wonder if you have the same thoughts about what you deliver?

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